Most of these brands have little to do with Google’s newer ventures to be housed under the Alphabet umbrella, including its divisions working on smart contact lenses and driverless cars. There is also the ever-familiar Alpha-Bits breakfast cereal. The registrations include computer games, clothing labels, furniture, toys, all manner of children’s books, as well as Alphabet Vodka and the Alphabet City Brewing Co in New York City. In addition to the hundreds of small businesses with Alphabet in their names, there are currently 103 trademark registrations in the United States that include the word “alphabet” or some close variation, according to a database search of the U.S. If it did, the company, which is no stranger to disputes over intellectual property, might have to contend with legal fallout for potentially trampling on the trademark rights of what is a fairly common brand among American businesses. Other names may be trademarks of their respective owners.People are silhouetted as they pose with laptops in front of a screen projected with a Google logo, in this picture illustration taken in Zenica October 29, 2014. The Android robot is reproduced or modified from work created and shared by Google and used according to terms described in the Creative Commons 3.0 Attribution License. Microsoft and the Window logo are trademarks of Microsoft Corporation in the U.S.
Alexa and all related logos are trademarks of, Inc. App Store is a service mark of Apple Inc. Laptop displays the logo of WhatsApp Web in Ankara, Turkey on August 28, 2018. Mac, iPhone, iPad, Apple and the Apple logo are trademarks of Apple Inc., registered in the U.S. In this photo illustration a American file hosting storage service company owned by Google, Google Drive, logo is seen on an android mobile device. Android, Google Chrome, Google Play and the Google Play logo are trademarks of Google, LLC. Firefox is a trademark of Mozilla Foundation.
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